Everything’s coming up roses at Nana’s Bloomers, not to mention daisies, sunflowers, begonias, petunias and all sorts of other annuals, perennials, herbs and vegetables — nearly 3½ acres of them, in fact.
“In late April and early May, we’ll have at least half a million plants in stock with more coming in all the time,” owner B.J. Martin says. “Unless you’ve been here in person, it’s hard to even imagine how big our volume is. We have plants displayed overhead, on walls, on tables. Some people can’t believe we don’t charge admission to come in and look around.”
The campus at Nana’s Bloomers encompasses 13 greenhouses and several other buildings across a long, skinny tract of land just off Highway 90 in Laurel. Named in honor of a beloved family member and green thumb who passed away after a long cancer battle, the nursery/garden center launches its season annually on April 1 — rain, shine or snow — staying open every day (including holidays) through the end of June.
“We have the largest and most diverse selection of plants in the region,” Martin says. “The entire garden section from just one of those stores would fit inside a single greenhouse here.”
One of just a few remaining independently owned greenhouses in south central Montana, Nana’s Bloomers starts growing all of the plants it sells on site from seeds, seedlings or sterile plugs beginning in February, including many unique varieties not found at other retailers. In addition to the dizzyingly vast inventory, the highly knowledgeable staff is another reason customers keep returning year after year.
“We have about 40 to 45 employees at the peak of our season,” Martin says. “Many have worked here for years — one has been here for 27 or 28 years, another for 25. They’re always happy to offer advice, answer questions and share their expertise with customers, and they stick around because they truly love working with plants.”
To streamline the shopping experience, Martin and his team have widened the aisles, installed cooling mechanisms to keep guests comfortable in the greenhouses, brought in large shopping carts and shortened checkout wait times.
Prices stay the same throughout the season for consistency.
“We don’t offer sales events, discounts or promotions,” Martin explains. “Our customers always know exactly what to expect and what they’ll pay without any surprises or having to jump through hoops.”
Beyond its expansive home base, Nana’s Bloomers will also manage a second pop-up location this year at the old Village Gardens site in Billings from April 15 to June 15.
Even with its massive inventory and selection, Nana’s Bloomers keeps the focus on quality more than quantity.
“We don’t just want to be big for big’s sake,” Martin says. “We want to be the best.”
For hours, product selections, gardening tips and tricks, and other information, visit nanasbloomers.com.